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Competitor Analysis:
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This is the initial process followed by our SEO experts under the on page activity and it is the key process which provides great and valuable insights into what your website should aim for. The SEO experts at Advestar undergo this process with deep research and study from the internet. The competitive analysis involves a study of the competitor’s website in relation to |
- Degree of User Interface
- Techniques of SEO implemented
- Performance of the website in the search engine
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Keyword research and analysis:
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The Search Engine optimizer begins his task with a keyword research for his or her needs. The keyword research is undertaken to know the search terms which the potential clients makes use of on the search engines in order to locate a particular set of services or products offered by website. On conducting the research, a list of primary keywords, secondary keywords and key phrases is prepared. This keyword list takes the process of search optimization in the right direction. |
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HTML and CSS Validation:
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It is an imperative on page activity for the optimizer to check whether the Cascading Style Sheets comply with the CSS standards set up by the W3 Consortium. A check can be done through the website by implementing a HTML and CSS validation check. |
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Website Optimization:
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In this activity, the seo expert undertakes to design your website’s pages according search engine preferences. This activity includes modifying website link structure, making website URLs seo friendly by using appropriate re-writing methods, Inserting Title Tags, Meta Description Tags, Meta Keywords Tags, Image Alt Tags and interlinking pages within the content. Our seo service also includes optimizing static sitemap, robots.txt file and Google sitemap.
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Our SEO Off Page Optimization Services Include:
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Directory Submissions:
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We, at Advestar carry out a directory submission for gaining quality one-way back links. When a website enjoys a large number of quality incoming links, it enjoys better search engine ranking and hence enhanced visibility. |
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Classified Ads submission:
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Advestar undertakes to submit classified ads to various classified ad submission websites. Well developed classified ads with suitable tag lines are further optimized ensuring high visibility and high conversion rate. Classified Ads can also be used to enjoy good back links to your website. |
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Article Writing & Submission:
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This is the most important process pursued by our SEO experts under the off page activity. Writing articles and submitting them to various directories is good way to promote your website. By article submission, Advestar enables your website to enjoy quality links and hence increase the popularity of your website. |
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Press Release Submission:
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Press Releases inform the world about new happenings, new products and service being offered by companies. By releasing your website related press releases to press release websites, Advestar ensures your website is promoted in the right fashion amongst the search engines. Large number of Press Release submissions ensures your website is highly visible while attracting quality traffic. |
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Forum Posting:
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As one of the most reliable SEO techniques to receive one way quality links, Forum posting is carried out in a phased manner. Advestar creates a link of your website with target anchor text in the signature line of your forum posting. Forum posting could be beginning a new thread or reply to an existing thread. Here, the thread is relevant to your business profile and activities and hence your website enjoys potential traffic. |
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Video Marketing:
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The most in-thing in Internet Marketing, is reiterating audio-video as the most powerful marketing tool against all times. Advestar offers video marketing services which work wonderfully in increasing conversions and ensures more sales of your products and services online. |
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Blog creation and Optimization:
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An online journal is called a blog. By running a corporate blog for your website, you can post regular information about your company and its general trends of your business. Advestar offers to create a blog and post blog entries on a regular basis. Optimizing your blog ensures you get quality back link and enjoy traffic through search engines. Advestar offers to submit blog entries into blog directories for higher visibility. This is one of the important off page activities.
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Advantages of Availing SEO Services from SEO Experts
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- Strategic search engine optimization which effectively sends the message across to clients
- Creation of a striking brand identity – here the “Brand Recall” factor works in the right fashion
- Increase in web site traffic and better ranking of the website
- Fast ROI and dominate in competition with mirror sites
- Provide strategic competition amongst your competitors and broaden your internet market horizons
- The cheapest and time tried marketing tool across the Internet
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